UX Design Consulting

If you build something that’s easy to use, more people will want to use it - and they will keep using it.

Businesses make better design decisions when they fully understand their customers (users).

The art of UX.

Good user experience design exists when we find the right balance in a product that fulfils the wants and needs of a user and of the business. This is also known as Design Thinking.

Design thinking is an iterative and non-linear process in which we seek to understand the user, challenge assumptions and redefine problems in an attempt to identify alternative strategies and solutions that might not be instantly apparent with our initial level of understanding.

When designing a digital interface, understanding the customer is central to the success of the design. Our expert UX design team creates positive customer experiences, simply from the user's interaction with your digital platform.

This approach is favoured by Internetrix because it yields the following key outcomes that a standard Waterfall style project would not. 

The benefits of Design Thinking.

  • Customer satisfaction - Designing for the end user and involving real customers data through the planning process provides certainty that your investment will not only be used but will create delight
  • Eliminate software development surprises - Avoid the disappointment of expensive software development surprises and have control over exactly what your product will do with well thought out requirements and design planning
  • Product SuccessAs the saying goes “1 hour spent planning is 10 hours saved from doing”. By investing in design thinking you will have greater product success that delivers a better return on investment.

Brands like Apple, Google, Facebook, Amazon and AirBnb contribute their success to investing and understanding their customer which leads to quality UX design.

The ease of use of their products and the emotional connection customers found using these products helped make them a success.

 

Development of a modern and intuitive online application that boosted user experience and created internal process efficiency.

See success story

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