DmirtyPS2

Dmitry Klymenko

Head of Technology

Posts by Dmitry Klymenko for The Blog:

25 February 2020

An Introduction to the Google Analytics App + Web Property

Google Analytics is the most common choice for businesses looking to track their app and website engagement.

10 January 2020

Google Tag Manager 360 vs. Google Tag Manager Free - What's the difference?

If you're reading this you will probably already know the value of Google Tag Manager (GTM).

6 January 2020

Mobile App Exceptions Tracking and Alerts in Google Analytics or Google Marketing Platform

When it comes to mobile apps, retention is a "big deal". It is the most important metric of mobile apps nowadays.

4 January 2020

Google Analytics Include Filter Limitations Workaround - Using Custom Fields

Hopefully by now you have a much better understanding of how to apply my little Include Filter workaround.

17 December 2019

Google Analytics - Exploring Custom Metrics & Custom Dimensions

Please note the Total Events metric in this report, which has a value of one for this page only.

5 December 2019

TV Attribution: Measure the impact of TV advertising on your web traffic

Companies advertising their products and services on television ask two burning questions: Firstly, do TV advertisements drive web traffic and sales? Secondly, if they do, how do they achieve this?...

26 September 2019

Google Tag Manager limits

Google Tag Manager: What You Should Know About Its Limits in 2019 Following my post Google Analytics Limits and Quotas I have received several questions about Google Tag Manager (GTM)...

18 March 2019

Data Lake vs Data Warehouse: What's the Difference?

If you have chosen to click on this blog I bet you have heard the term 'BigData'.

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